December 1, 2010
The corporate name of the Harrah’s casino brand, which until recently was Harrah’s Entertainment, has been changed to Caesars Entertainment. Interestingly, Caesars Entertainment was the name of the company Harrah’s purchased back in 2005 (which was formerly Park Place Entertainment); that was when Harrah’s became the biggest casino company in the world. The Caesars Palace brand is considered one of the strongest in the gambling business and Harrah’s will attempt to leverage the strength of that name. It’s the second high-profile name change this year, following MGM Mirage’s recent moniker alteration to MGM Resorts International.
Rock Solid: The Hard Rock has instituted several new dining deals, including New York steak & eggs for $4.99 and a burger and fries for $3.99, available from midnight to 6 am daily. Other new menu items include the Hangover Burger (topped with a fried egg, bacon, lettuce, tomato, and mayo) for $12.99 and the Black & Blue steak sandwich for $12.55. There’s also a new deal in Johnny Smalls offering unlimited tapas any time for $19.99.
Pussycats to Prive: The Pussycat Dolls burlesque lounge that closed last February at Caesars Palace will reopen in the space that was formerly Prive at Planet Hollywood. The new nightclub in which the lounge will be housed will be called the Gallery.
New Year’s Eve: In calls to 93 hotel-casinos late last month, 78 had rooms available for Las Vegas’ most crowded night of the year. The lowest-priced room for New Year’s Eve was at the Longhorn Super 8 ($78); other good deals were found at the Cannery and Texas Station ($130). The most expensive rooms were at Caesars, two nights (the minimum) for $918.
Question: What’s the story on the unfinished hotel at CityCenter?
Answer: The Harmon faces an increasingly uncertain future. Originally slated to be a 47-story hotel and condominium tower, it remains unfinished and there have been rumors of an implosion. MGM Resorts says that talk of a demolition is “premature,” so for now the building stands as what might be described as the world’s most expensive billboard ever.
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